THE FIRST IVR SHOWROOM
IN THE WORLD
The first interactive virtual reality showroom that took the digital thinking precision to the next level
In 2015 Mercedes-Benz wants you to develop innovative ideas and inspiring solutions that help shape the future of sales, services, and financing of premium cars and mobility.
In collaboration with Scan Web, New York office and Mercedes Benz Kuwait office, I have conceptualized the core concept of the first customize Interactive Virtual Reality (IVR) showroom in the world, offering full engagement opportunity to the users through a premium features, allowing them to customize their cars from, changing the interior color, engine or even tires and let them enjoy a virtual test drive from their comfort zone on their favorite roads and preferred weather.
Users can get up all information and share them by email and compare the car's side by side and hear the real sounds of the engines with other features.